LEGO

Lego - World Creativity & Innovation Day
Case Studies

21st of May, 2022

Platforms
Posts
2
Total reach
55K
Engagement
4K
Services
  • Advertiser Platform
  • check

    Campaign Objective

    Raise brand awareness and communicate about World Creativity and Innovation Day with the newest LEGO called Dots. 

    check

    Influencer Tasks

    arrow_forward
    Send an inspiring and motivating message using the Lego Dots message board. 
    arrow_forward
    Share a positive story of their own life. 
    arrow_forward
    All of the above in one Instagram story and one Instagram post. 
    check

    Result

    Successfully reached 55K people with only 2 contents and connected the brand with a positive movement.

    check

    Deliverables

    check
    Raise brand awareness with showing the product on the photos. 
    check
    Strengthen consumer relationship by involving emotions and personal stories. 
    check
    Increase sales by using authentic influencers in the campaign, who show that LEGO has no age & gender limit. 

    Content Highlights

    @vfruzsi

    How can we help you?

    Please select the topic you are interested in so that we can get back to you with the most relevant information.